Benoit Depelteau+
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Benoit Depelteau, alias Px(c) STATEMENT Px©’s images pause at the nexus of art and commerce, where the two battle for the heart and mind of the viewer. As pop art, Px© references advertising that shapes our lives and view of the world, but when confronted with his art, his pop morphs into catastrophic violence: when things break open, beauty spills like blood from a wound. Px© is the corporate alter-ego of Montreal artist Benoit Depelteau. It first appeared in the 1999 painting You never know when you’ll need Px©, as a car parts brand name. Px© has been known, over the years, to mimic advertising strategies to sell dysfunctional products and ideas to people. Its catalogue includes car parts, eyes, fingers, tongues, sunglasses, do-it-yourself art, concepts for gallery art, mouse traps, packages and some collages and prints. By presenting himself as the corporate entity, Px©, Depelteau makes a cultural statement about the dominance of commercial culture in everyday life. His work is a hybrid of American and British Pop Art. BIO Benoit Depelteau was born in Montreal and has a Diploma in plastic arts from the Collège Édouard-Montpetit in Longueuil, Quebec and a Bachelor of Visual Art from the Université du Québec à Montréal. He lives and works in Montreal. He also the editor of Kolaj Magazine. ARTIST CONTACT [click to email] IMAGES
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